
There is ample evidence that online shopping has grown significantly in Sweden and around the world in recent years. According to bedrageri.info, online gambling has also grown dramatically in the past year, as have fitness apps and delivery services. This is not just intuition, but is also clearly reflected in various statistics.
A clear indication is the high confidence in the future of e-commerce. According to a survey conducted by the Swedish Chamber of Commerce and published in Handelsbarometern in December 2020, the future development indicator for e-commerce increased by 5.5 points to a record high of 122.2. What was described as an economic crisis caused by the coronavirus for traditional commerce has, in other words, turned into a financial golden age for online commerce, including gambling and other online services.
A study by the University of Gothenburg shows that it is retirees born in the 1930s and early 1940s who have seen a sharp increase in online shopping. According to the study, 23% of people in this age group said they buy groceries and other items online at least once a month. In comparison, only one percent of the same age group did so before the pandemic began in 2020.
Fitness apps
Many gyms closed when the pandemic swept the world, or people felt too unsafe to go to the gym. That’s when the number of downloads of fitness apps skyrocketed, allowing Swedes to continue working out and staying fit without going to the gym. Sales of yoga mats and other exercise equipment have also increased over the past year, and people have been able to work out at home by watching videos on their fitness apps.
Video conferencing services
Services like Zoom, Microsoft Teams, and Skype have become very popular over the past year. Many people are working from home, and it is important to have quality video conferencing services to create a virtual workplace. Zoom’s revenue grew from $21.7 million in 2019 to $671.5 million in 2020 – a significant increase.
Delivery services
Delivery services have also grown significantly over the past year. Many people were afraid to leave their homes, and it was convenient to be able to order food and other essentials online and have them delivered to their homes. Experts also believe that people will still use delivery services after Covid, as many have become accustomed to the convenience.
Online gambling
In e-commerce, online gambling in Sweden and Europe is one of the really big winners. Statistics from the European Gambling and Betting Association for December 2020 show that overall net profits from online gambling in Europe grew by 7% in 2020 compared to 2019. This figure is even more impressive when viewed in euro terms. In 2020, net profits were €26.3 billion compared to €24.5 billion in 2019, an increase of almost €2 billion during the pandemic. Online gaming sites are accounting for the majority of this dramatic growth. Over the same period, net profits from land-based casinos fell by a whopping 33%. In other words, the gambling industry is following the same pattern as other industries, which are increasingly shifting their focus towards e-commerce. Learn more about New technologies shaping eSports and iGaming by visiting this page.
So why has online gambling grown so dramatically? One important reason is that much of the physical entertainment industry has been forced to remain closed for much of the pandemic. Major sporting events have been canceled until recently, which is one of the reasons why the European Football Championship was postponed to 2021. At the same time, the need for entertainment has remained, and more time at home in front of the computer has gradually led to an increase in online gambling consumption, and demand for streaming services such as Netflix and HBO has increased by a whopping 56%.
E-commerce
The trend towards increased online sales of goods and services is not new, but it has intensified significantly during the pandemic, which has proven to be a boon for e-commerce. So why has the coronavirus pandemic led to a sharp increase in online sales? There are several factors that can explain this phenomenon.
First, we are spending significantly more time at home now than before the pandemic. With more people working from home in front of their computers, it’s only natural that online shopping is on the rise. Another major factor is the coronavirus restrictions that have dramatically changed our consumption patterns, moving us away from physical shopping.
Also read: Things You Didn’t Know About the Gig Economy
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